People have dreamed about the widespread adoption of VR technology for years. Being able to simulate real-life experiences, Virtual Reality is gaining high popularity. According to Statista, now there are over 171 million VR users worldwide.
Analysts at eMarketer predict that 42.9 million people in the US will use VR as early as this year. Demand for standalone VR devices is expected to increase more than 16 times between 2018 and 2022 (CCS Insight). However, though there are still some pitfalls for VR ubiquitous integration, the bright future of Virtual Reality technology has come.
Virtual Reality can be used in plenty of industries, with new cool VR applications being introduced on the market. In this post, we’ll consider the most popular ways of VR usage. Let’s get started!
Providing a seamless user experience, Virtual Reality is widely used in the entertainment industry. Gaming, cinemas, and museums are the first things that come to mind. For today, gaming takes the major part across various sectors: it is accounted for about 50% of the entire VR software market.
According to Statista, VR video gaming revenues will reach $15.1 billion as far as this year. Imagine yourself in the immersive environment where you attack zombies, jump over the rocks, and feel like a true hero. Sounds amazing, doesn’t it? Meanwhile, such games and quests are already available for customers.
Cinema is another area where VR technology comes with great opportunities. VR-based movies can be demonstrated to large audiences at famous film festivals or can be seen at home due to VR home cinemas. For example, the Tribeca Film Festival offers VR immersive experiences. In some films being shown there, users are taken on a compelling journey where they follow the main characters and feel like a real part of the movie.
One of the biggest advantages of Virtual Reality technology is that it can make the learning process really compelling. VR app developers can create immersive environments that help pupils, students, and specialists to quickly acquire skills and gain knowledge in practice.
There are plenty of examples: lectures and classes on anatomy where students can study the organization of the human body, on history where they can feel themselves a part of the past, on chemistry where pupils can study the structure of chemical bonds and materials. Moreover, VR can be applied in construction and engineering. Imagine, say, a VR solution that lets users create airplanes and buildings!
Take, for instance, Walmart. This world-famous retailer uses Oculus Go headsets to onboard new employees by training them about business specificity, customer service, and other things. Therefore, Virtual Reality can allow companies and educational organizations to teach their wards faster and more efficiently and cut costs as a result.
Due to Virtual Reality, historical events and historical periods can be reconstructed and demonstrated in movies. What’s more, already now some games like Wargaming offer users to participate in historic battles.
Historical reconstruction based on VR technology can be also used in education, including school or university classes and museums. Allowing people to become participants of the past, this VR use case can be placed into both education and entertainment.
Virtual Reality technology is being successfully used in training programs for specialists who have dangerous jobs. By introducing them to stressful situations (war, shoot-out, detention of a criminal, tsunami, etc.) from a safe place and passing them through real-life scenarios, organizations can help employees not to panic and quickly act in practice. Moreover, they get the ability to identify and wood out those people who aren’t suited for this dangerous work.
The retail industry is constantly leveraging innovative technological solutions, and Virtual Reality is not an exception. Retailers can use VR to enrich customer service and offer an amazing shopping experience.
People will no longer need to go shopping in stores or try to imagine how a sofa will look like in their place as there will be virtual fitting rooms. These rooms enable users to “try on” a thing (e.g., clothes) with the set parameters.
In speaking of practical examples, Westfield Mall applied VR technology to demonstrate the latest fashion collection. Lexus utilizes VR to provide potential clients with the ability to take a car test drive in a realistic and compelling way.
The healthcare industry can also take advantage of using Virtual Reality technology. In this sector, VR can help people fight against their phobias. There are already VR solutions that have been created to help people overcome their fears including a fear of heights, needle phobia, nosocomephobia, aquaphobia, and many others.
Say, you’re afraid of heights. To challenge your fear and get over it, you can use “Walk the Plank” or another similar program. This VR app will allow you to walk and lay on a plank, watch the city sky-high, and more. Or you can choose a program that will let you fly in a helicopter or hot air balloon.
Private clinics and hospitals can use Virtual Reality in their workflow, too. Some people, most often children, are afraid of injections. Here nurses can effectively utilize VR technology to switch their minds. While a patient is experiencing some adventures with VR headsets, he or she is given a shot.
One of the most important VR applications in healthcare is physical rehabilitation. Virtual Reality can help accelerate the recovery process for people who have some serious injuries, have had an operation, or have suffered a stroke, and so on.
Some people think that VR will bring a disaster: since a virtual reality can offer a completely different life—colorful and full of exciting adventures—some people may stop distinguishing real life from virtual or just play games day and night.
However, analysts are positive about the future of VR technology and believe in VR ubiquitous integration. In addition, dependence on VR depends on people and their will. Even now there are gamers who “live” in their computer games.
As you can see, companies in various fields can benefit from using VR technology. Although VR app development provides some challenges and costs money, the use of VR will result in the adoption of truly innovative ways of doing business. Fantastic opportunities, wild new levels of entertainment, education, patient care, and much more—this is about Virtual Reality.
If you have some questions about VR in the future or have an idea of creating an awesome VR application, feel free to contact us!
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